I create social media and multimedia content that expands student journalism beyond print—using design and storytelling to engage audiences and drive traffic to digital platforms.
Role: Photographer & Design Editor Focus: Social media strategy, podcast/video production, visual storytelling Tools: Adobe Creative Suite, Canva, Social platforms
I developed content that promotes student-written stories and highlights campus voices, using both visual design and multimedia to increase engagement and reach.
Podcast Promotion & Storytelling
A co-produced podcast episode featuring Mariah Baker, centered on her creation of the Black Excellence Ball. The episode explores the inspiration, planning process, and impact of the event while highlighting her personal story.
Content Focus:
• Inspiration behind event
• Planning & execution
• Personal journey
My Role:
• Co-produced interview
• Designed visual direction
• Edited & formatted video
Expanding storytelling beyond print to build deeper audience connection
Driving Traffic Through Visual Design
This graphic was designed to promote SVSU softball's season preview and generate excitement around opening day.
• Highlighted opening day details to create urgency and interest
• Used bold typography to eastablish clear visual hierarchy
• Incorporated brand colors & logo pattern for consistency
• Featured the team photo to build connection with student-athletes
• Added a call-to-action to drive traffic to the full story
Impact & Strategy
• Increased click-through rate to feature article • Aligned with sports content strategy and audience interests • Build brand consistency using school visuals and tone • Encourage repeat engagement with athletic content
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